The development of a successful business with the achievement of targeted levels of "bottom line profitability" is achievable through a planned strategic approach.

The DMS approach to business and management development is to introduce proven techniques and build on existing management capabilities. Changes to professional application and activity focus of "managers of the business NOT managers in the business" are established to reflect changing need.

The DMS Business and Management development programme implementation is based on direct involvement of company factors and situations, not bureaucratic, prescriptive and costly academic exercises. The management team are guided and supported by a DMS business improvement specialist.

PROJECT OUTPUT OBJECTIVES

"Trouble Shooting" -	identifying the facts and issues that restrict business growth, efficiency and effective working and reversing them.
"Culture Change" -	implementing team-working and a better understanding of business improvement mechanics by senior employees.
"Best Practice Working" -	improving the effectiveness and efficiency of operational activities.
"Improved Activity Focus" -	providing an understanding of growth objectives, critical success factors, target setting and performance monitoring.
"Strategy Development" -	prioritising business and management activity areas that require action and implementing a programme of continual improvement

ENSURING

"Increased Profitability" -

providing stability, a healthy working atmosphere and a secure future.

BUSINESS OBJECTIVE

"The absolute fundamental aim is to make money out of satisfying customers"

Sir John Egan, Jaguar

Business growth relies on the achievement of this philosophy through efficient "best practice" working and a continuing ability to gain the required level of profitable business from the available market place.

To stay in control of this fundamental aim regular review is necessary.

An outmoded culture, unsubstantiated facts and an unclear understanding of objectives often fetter reviews when undertaken by internal company personnel. The strategy for achieving objectives and the management mechanisms for achieving efficient and effective working to support business plan objectives then become vague or misguided.

A DMS sales and marketing specialist will undertake an independent review of department activities, review the findings, produce a comprehensive report that includes a strategy for change and will work with department personnel to implement a sales and marketing improvement programme.